Merchant Account

Merchant account tips tricks and secrets.

There are three really good reasons why you should use wireless terminals for your master card processing.

First of all, it provides you the opportunity to make a sale immediately out on the road, at a trade show, in a customer’s home, or even at a football game. When someone is ready to buy, you can be ready to accept.

Secondly, you do not have to install an expensive land line phone service. Maybe you don’t have an actual store building, or maybe your store is small enough that you prefer to proceed with only your cell phone. A wireless terminal will ensure that you do not miss out on any sales.

Last of all, wireless connects you to your merchant account that provides assistance 24 hours a day and 7 days a week. Sometimes questions arise about customer accounts. Your processor knows that you need the quickest, most dependable service, and they hurry to assist you.

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Did you know that you can receive a free credit card machine? Some companies offer them with a month-to-month contract, so that you can “get your feet wet” so to speak.

There are various kinds of mobile credit card machines available, so this is an excellent way to try them out and see which one works best for you.

If you are still debating whether you even want to accept credit cards, this is a good opportunity also. You can try it out without having to make any financial commitment. See if the statistics are true – that your sales and income will go up because of the convenience and flexibility that it offers to your customer.

Next time you’re at a customer’s home and the sales pitch is over, you really can have them sign on the line.

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“Honey, will you take the kids to the car while I check out at the register? They’re getting a little too cranky.”

“Sure – here’s my credit card.”

“I’m sorry,” said the sales associate. “We are not accepting credit card payments.”

Perhaps you have been the stunned and tired customer in a situation like this. Here you spent your valuable time shopping for something that you needed badly enough that you made your kids and your spouse troop to the store with you – only to find out that you cannot pay with a credit card or even a debit card at the register!

This is a customer who will not return. This is a customer who will tell all of her friends not to bother shopping there because they do not take plastic.

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The College semester starts fresh each fall, winter, spring and summer. It costs quite a lot to attend for those who don’t have scholarships or grants. Oddly enough, the textbooks sometimes cost as much as the actual course! It’s helpful, then, that most college bookstores will accept credit card purchases.

These classes don’t start slowly like some high schools might. You hit the ground running with the professor expecting you to read the first chapter before you attend the first class if possible. Sometimes grant money doesn’t come through that soon if the student didn’t sign up several months in advance.

A credit card can help the student to get what is needed now and then pay for it when the funds come through. This is true for housing needs and transportation and clothing as well.

 

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Did you know that transaction processing time can vary from bank to bank? Your regular customer George might come in on Monday and buy something that costs about $1200. It goes through just fine – George is a dependable customer – and the next day you can go online and see it listed as one of the pending transactions.

But when do you get to see the money actually hit your bank account?

This is one of the subjects that you should discuss when you are choosing a merchant account bank. In general, it will take 3-4 days for the funds to be available in your bank, but it can vary. And, when you are talking about $1200, even minus the interchange fees and so forth, and your electric bill is coming due, that one day might just make a difference.

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